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home arrow services arrow concept innovation arrow Form follows Idea

good logos express the product idea Swirl designed by L2 for Swirlnet

  • Symbols visualize ideas
  • Tags are a way to identify things
  • Logos are symbols that visualize product ideas
  • Logos are visual tags for ideas
  • Names are tags
  • The best product names tie into the product's idea
  • Names can be tags for ideas

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